How Big Brother looks, in plain terms.
This page documents the design system of this website so any designer, printer, or developer who works with Big Brother Holdings keeps everything consistent. The colours here were sampled directly from the two company logos, and the typefaces are the ones this site is built on.
Colours
Two families carry the brand: the leaf green of Big Brothers Restaurant and the ember orange of Big Brother Guesthouse, both sitting on a warm charcoal and paper ground. Every pair used for text meets WCAG AA contrast.
Ink
#1B1712
Headings, dark grounds, footer
Paper
#FAF5EC
Page background
Cream
#F3EADA
Alternate sections, menu paper
Sand
#E7DCC6
Borders, texture dots
Leaf
#8CC63F
Restaurant logo lime, CTAs
Leaf Deep
#5F8F23
Accessible green for text on paper
Ember
#EE7203
Guesthouse logo orange, primary CTA
Ember Deep
#C25A02
Prices and links, AA contrast
Typography
Display
Fraunces
A warm serif used for headings and prices. Weights 600 and 700, roman only. It echoes the hand-painted character of the restaurant badge without copying it.
Kapana with pap, N$120.
Body
Outfit
A geometric sans for paragraphs, menus, buttons and forms. Weights 400 to 600. Maximum two font families are used across the whole site, both loaded with font-display swap.
Find us on the B2 at Plot 7, Laaste Begin, Usakos South.
Logo rules
The only marks we use
The Big Brother Guesthouse logo carries the name and the tagline, so it stands in every header and footer. There is no separate monogram: the real logo is always the mark, at every size the favicon aside, which uses the simplified BB icon.
The real logos
Big Brothers Restaurant badge (est. 2023) and the Big Brother Guesthouse logo are used exactly as the company supplied them. They are never redrawn, recoloured, stretched, or traced.
Clear space and grounds
Logos sit on ink, paper, or their own brand colour. Nothing is placed inside the clear space around the mark, and the badge is never placed on a busy photo without a solid plate behind it.